{"id":5553,"date":"2025-08-13T02:45:35","date_gmt":"2025-08-12T21:15:35","guid":{"rendered":"https:\/\/fatakpay.com\/blog\/?p=5553"},"modified":"2026-01-24T19:51:43","modified_gmt":"2026-01-24T14:21:43","slug":"fatakpay-kadam-badhaye-ja-campaign","status":"publish","type":"post","link":"https:\/\/www.fatakpay.com\/blog\/fatakpay-brand-campaigns\/fatakpay-kadam-badhaye-ja-campaign\/","title":{"rendered":"(T&amp;C) FatakPay \u2013 Kadam Badhaye Ja Campaign"},"content":{"rendered":"\n<p><strong>Campaign Period:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Start Date:<\/strong> 15th August 2025 (Independence Day)<br><\/li>\n\n\n\n<li><strong>End Date:<\/strong> 24th October 2025 (Diwali Eve)<br><\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.fatakpay.com\/blog\/fatakpay-brand-campaigns\/fatakpay-kadam-badhaye-ja-campaign\/#1_Campaign_Overview\" >1. Campaign Overview<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.fatakpay.com\/blog\/fatakpay-brand-campaigns\/fatakpay-kadam-badhaye-ja-campaign\/#2_Eligibility\" >2. Eligibility<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.fatakpay.com\/blog\/fatakpay-brand-campaigns\/fatakpay-kadam-badhaye-ja-campaign\/#21_Independence_Day_Special_15th_August_2025_only\" >2.1 Independence Day Special (15th August 2025 only)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.fatakpay.com\/blog\/fatakpay-brand-campaigns\/fatakpay-kadam-badhaye-ja-campaign\/#22_Kadam_Badhaye_Ja_Program_15th_August_%E2%80%93_24th_October_2025\" >2.2 Kadam Badhaye Ja Program (15th August \u2013 24th October 2025)&nbsp;<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.fatakpay.com\/blog\/fatakpay-brand-campaigns\/fatakpay-kadam-badhaye-ja-campaign\/#3_Rewards_Structure\" >3. Rewards Structure<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.fatakpay.com\/blog\/fatakpay-brand-campaigns\/fatakpay-kadam-badhaye-ja-campaign\/#4_Reward_Pool_Selection\" >4. Reward Pool &amp; Selection<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.fatakpay.com\/blog\/fatakpay-brand-campaigns\/fatakpay-kadam-badhaye-ja-campaign\/#5_General_Conditions\" >5. General Conditions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.fatakpay.com\/blog\/fatakpay-brand-campaigns\/fatakpay-kadam-badhaye-ja-campaign\/#FAQs\" >FAQs<\/a><\/li><\/ul><\/nav><\/div>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Campaign_Overview\"><\/span><strong>1. Campaign Overview<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>The <strong>Kadam Badhaye Ja<\/strong> initiative is a <strong><a href=\"https:\/\/fatakpay.com\/blog\/terms-conditions-first-time-gold-investment\/\" target=\"_blank\" rel=\"noopener\">FatakPay digital campaign<\/a><\/strong> designed to encourage users to take small but consistent steps towards long-term financial wellness.<\/p>\n\n\n\n<p>Starting this Independence Day, the campaign rewards disciplined saving through <strong><a href=\"https:\/\/fatakpay.com\/blog\/dhanteras-diwali-campaign\/\" target=\"_blank\" rel=\"noopener\">digital gold investment<\/a><\/strong> and regular participation in secure financial products available on FatakPay.<\/p>\n\n\n\n<p>The objective of this campaign is to help users build healthy money habits during the festive season by promoting structured investing and financial preparedness.<\/p>\n\n\n\n<p>This initiative is part of FatakPay\u2019s larger festive roadmap, including the <strong><a href=\"https:\/\/fatakpay.com\/blog\/dhanteras-diwali-campaign\/\" target=\"_blank\" rel=\"noopener\">fatakpay digital campaign<\/a><\/strong>, which promotes responsible financial participation during key Indian festivals.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Eligibility\"><\/span><strong>2. Eligibility<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"21_Independence_Day_Special_15th_August_2025_only\"><\/span><strong>2.1 Independence Day Special (15th August 2025 only)<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>INR 79 worth of Digital Gold will be credited to the <strong>first 1,000 disbursed users<\/strong> on 15th August 2025.<br><\/li>\n\n\n\n<li>Loan must be <strong>successfully disbursed between 00:00 hrs and 23:00 hrs IST<\/strong> on 15th August 2025.<br><\/li>\n\n\n\n<li>Gold credit will be processed within 3 working, and eligible users will be notified via the <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\"><a href=\"https:\/\/link.ftkp.in\/2uSI\/dkasgvnf\" target=\"_blank\" rel=\"noopener\">FatakPay app<\/a><\/mark><\/strong> or official communication channels, such as push notification, sms or email<br><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"22_Kadam_Badhaye_Ja_Program_15th_August_%E2%80%93_24th_October_2025\"><\/span><strong>2.2 Kadam Badhaye Ja Program (15th August \u2013 24th October 2025)&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Open to <strong>all <\/strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\"><strong><a href=\"https:\/\/fatakpay.com\/\" target=\"_blank\" rel=\"noopener\">FatakPay<\/a><\/strong><\/mark><strong> users<\/strong> who invest in Digital Gold during the campaign period.<br><\/li>\n\n\n\n<li>To qualify for the reward pool, a user must:<br>\n<ol class=\"wp-block-list\">\n<li>Invest a <strong>minimum of INR 5,000 cumulatively<\/strong> in Digital Gold during the campaign period.<br><\/li>\n\n\n\n<li>Make at least <strong>5 separate transactions<\/strong> over the 10 weeks (daily\/weekly frequency encouraged).<br><\/li>\n<\/ol>\n<\/li>\n<\/ul>\n\n\n\n<p>New users can refer to this guide on <strong><a href=\"https:\/\/fatakpay.com\/blog\/digital-gold-investment-diwali\/\" target=\"_blank\" rel=\"noopener\">how to invest in digital gold<\/a><\/strong> before participating in the campaign.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Rewards_Structure\"><\/span><strong>3. Rewards Structure<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Reward Tier<\/strong><\/td><td><strong>Reward<\/strong><\/td><td><strong>Winners<\/strong><\/td><\/tr><tr><td>Top Investor (\u2265 INR 50,000 invested)<\/td><td>100 gm silver<\/td><td>1<\/td><\/tr><tr><td>Top 3 Investors (&lt; INR 50,000)<\/td><td>50 gm silver each<\/td><td>3<\/td><\/tr><tr><td>Rank 5 to Rank 20<\/td><td>10 gm silver each<\/td><td>16<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><br><strong>Total Reward Pool: <\/strong>INR 50,000 (in digital silver form)<br><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>If multiple users tie at INR 50,000 investment, the winner will be chosen via <strong>random selection<\/strong>; remaining users will be slotted into lower reward tiers.<br><\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Reward_Pool_Selection\"><\/span><strong>4. Reward Pool &amp; Selection<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Only users meeting the <strong>minimum investment (INR 5,000)<\/strong> and <strong>minimum transactions (5)<\/strong> criteria will enter the reward pool.<br><\/li>\n\n\n\n<li>Being in the reward pool <strong>does not guarantee<\/strong> a reward \u2014 winners will be chosen based on the highest investment amounts, subject to tie-break rules.<br><\/li>\n\n\n\n<li>FatakPay reserves the right to <strong>verify transactions<\/strong> and disqualify fraudulent or suspicious activity.<br><\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_General_Conditions\"><\/span><strong>5. General Conditions<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Rewards are <strong>non-transferable<\/strong> and <strong>non-exchangeable<\/strong> for cash.<br><\/li>\n\n\n\n<li>FatakPay reserves the right to <strong>modify or withdraw<\/strong> the campaign at any time without prior notice.<br><\/li>\n\n\n\n<li>All rewards will be processed within <strong>5 working days<\/strong> of campaign end.<br><\/li>\n\n\n\n<li>FatakPay\u2019s decision on reward eligibility will be <strong>final and binding<\/strong>.<br><\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"FAQs\"><\/span><strong>FAQs<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Q1: What is the Independence Day INR 79 Gold Offer?<\/strong><strong><br><\/strong> On 15th August 2025, the first 1,000 users whose loans are disbursed will receive INR 79 worth of Digital Gold in their FatakPay account.<\/p>\n\n\n\n<p><strong>Q2: Do I need to take a loan to join the main campaign?<br><\/strong> No. The 10-week \u201c<mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\">Kadam Badhaye Ja<\/mark>\u201d campaign is open to all users who invest in Digital Gold, irrespective of taking a loan.<\/p>\n\n\n\n<p><strong>Q3: How do I qualify for the reward pool?<\/strong><strong><br><\/strong> You must invest at least INR 5,000 cumulatively in Digital Gold and make a minimum of 5 separate transactions during the campaign period.<\/p>\n\n\n\n<p><strong>Q4: When will the winners be announced?<\/strong><strong><br><\/strong> Winners will be announced within 15 working days after campaign closure, and rewards will be distributed thereafter.<\/p>\n\n\n<\/p>\n\n\n<p>This <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\">festive season<\/mark>, manage your money smartly with <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\"><strong><a href=\"https:\/\/fatakpay.com\/\" target=\"_blank\" rel=\"noopener\">FatakPay<\/a><\/strong><\/mark><strong> the <\/strong><a href=\"https:\/\/link.ftkp.in\/2uSI\/dkasgvnf\" target=\"_blank\" rel=\"noopener\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\"><strong>best quick loan app<\/strong><\/mark><\/a><strong> in India<\/strong>.<br>Invest \u20b95,000+ in Digital Gold, win up to <strong>100 gm Silver<\/strong>, and enjoy <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\">instant personal loans<\/mark><strong> in 5 minutes<\/strong>.<br><strong>Join Kadam Badhaye Ja now!<\/strong><\/p>\n\n\n\n<p><\/p>\n\n\n<\/p>\n\n\n<script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"BlogPosting\",\n  \"headline\": \"FatakPay Kadam Badhaye Ja Campaign: Encouraging Financial Progress\",\n  \"description\": \"Learn about FatakPay\u2019s Kadam Badhaye Ja campaign, celebrating users taking consistent steps toward better financial health and responsibility.\",\n  \"image\": \"https:\/\/fatakpay.com\/blog\/wp-content\/uploads\/2025\/08\/Independence-day-offer-kadam-badhaye-ja-TC-banner.png\",\n  \"datePublished\": \"2025-08-13\",\n  \"dateModified\": \"2025-08-13\",\n  \"mainEntityOfPage\": {\n    \"@type\": \"WebPage\",\n    \"@id\": \"https:\/\/fatakpay.com\/blog\/fatakpay-kadam-badhaye-ja-campaign\/\"\n  },\n  \"author\": {\n    \"@type\": \"Organization\",\n    \"name\": \"FatakPay Digital Pvt. 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The objective of<\/p>\n","protected":false},"author":1,"featured_media":5554,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[259],"tags":[],"class_list":{"0":"post-5553","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-fatakpay-brand-campaigns"},"_links":{"self":[{"href":"https:\/\/www.fatakpay.com\/blog\/wp-json\/wp\/v2\/posts\/5553","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fatakpay.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fatakpay.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fatakpay.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fatakpay.com\/blog\/wp-json\/wp\/v2\/comments?post=5553"}],"version-history":[{"count":12,"href":"https:\/\/www.fatakpay.com\/blog\/wp-json\/wp\/v2\/posts\/5553\/revisions"}],"predecessor-version":[{"id":7978,"href":"https:\/\/www.fatakpay.com\/blog\/wp-json\/wp\/v2\/posts\/5553\/revisions\/7978"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fatakpay.com\/blog\/wp-json\/wp\/v2\/media\/5554"}],"wp:attachment":[{"href":"https:\/\/www.fatakpay.com\/blog\/wp-json\/wp\/v2\/media?parent=5553"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fatakpay.com\/blog\/wp-json\/wp\/v2\/categories?post=5553"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fatakpay.com\/blog\/wp-json\/wp\/v2\/tags?post=5553"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}